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Whether you need Perplexity SEO services, LLM SEO strategy, ChatGPT citation optimisation, or Google AI Overview inclusion in Melbourne — Eoan Technologies builds the authority signals, entity structure, and content AI models use when deciding which businesses to recommend. 50 AI SEO campaigns delivered. 98% client satisfaction. AUD $25/hr.
AI SEO — also called Generative Engine Optimisation (GEO), LLM SEO, or Answer Engine Optimisation (AEO) — is the practice of optimising your digital presence so that AI platforms like ChatGPT, Perplexity, Google AI Overviews, Gemini, and Bing Copilot discover, understand, and recommend your business when users ask questions relevant to your products or services.
Traditional SEO puts you in front of people who click blue links. AI SEO puts you inside the answer itself — where 73% of consumers are now making purchase decisions. When someone asks ChatGPT "best SEO agency in Melbourne" or asks Perplexity "which digital marketing agency in Melbourne does AI SEO", AI SEO determines whether your brand is named or ignored.
The difference is significant. A position-one Google ranking requires a click. A ChatGPT or Perplexity citation delivers your business name, authority signals, and a recommendation to someone who is already in decision mode — often before they ever open a browser tab.
Free AI Visibility AuditMost agencies use these terms interchangeably. They are not the same. Each discipline targets a different layer of AI search — and effective AI SEO requires all four working together.
Optimising your content, structure, and entity signals so generative AI systems — ChatGPT, Gemini, Perplexity — select your business as a trusted source when generating answers about your industry.
Structuring your content so answer engines — Google AI Overviews, featured snippets, voice search — extract and surface your business's answers directly in search results, often without a click required.
Building the off-site entity signals — co-citations, brand mentions, directory presence, professional profiles, and digital PR — that train large language models to recognise and trust your brand at a fundamental level.
Retrieval-Augmented Generation optimisation ensures your content is structured for AI retrieval — inverted pyramid writing, explicit fact density, quotable data, and schema that makes your pages easy for LLMs to extract and cite in real-time responses.
Melbourne businesses searching for "perplexity seo services" or "chatgpt seo agency" are right to treat each platform separately. Their citation behaviours, data sources, and ranking signals are fundamentally different. Here is how we approach each one.
OpenAI · SearchGPT · ChatGPT Enterprise
ChatGPT cites sources through its SearchGPT web browsing capability and is trained on a vast web corpus. Getting cited requires brand entity establishment across authoritative web sources, structured content that answers specific questions, and sufficient co-occurrence of your brand with relevant industry terms so the model associates you with expertise.
Perplexity AI · Answer Engine · Real-time web
Perplexity is the most transparent AI platform — it always cites sources with direct links, making it the highest-value citation target for Melbourne businesses. It pulls from live web results and heavily favours pages with clear, extractable answers, current information, and strong domain authority. Perplexity SEO is essentially high-quality RAG optimisation.
Google SGE · AI Overviews · Google AI Mode
Google AI Overviews appear above all organic results — a citation here outperforms a position-one ranking for qualified traffic. Google AI Mode (March 2026 rollout) goes further, intercepting queries before organic results load. Structured data, E-E-A-T signals, and topical authority are the primary selection criteria.
Google Gemini · Microsoft Copilot · Bing AI
Google Gemini integrates deeply with Google's knowledge graph — making Google Business Profile optimisation, structured data, and entity establishment through Google-owned properties particularly effective. Bing Copilot draws from Bing's index, making Bing Webmaster Tools management — an Eoan Technologies standard deliverable — a direct Copilot visibility lever.
A complete AI search optimisation service — covering every layer from technical LLM access to entity authority and platform-specific content strategy.
We test your brand across ChatGPT, Perplexity, Google AI Overviews, Gemini, and Copilot — documenting where you appear, where you do not, and exactly what is blocking your citations. Every engagement starts here.
We build your brand entity across 40+ authoritative web platforms — directories, professional registers, industry publications, and social profiles — creating the co-citation network that LLMs use to recognise and trust your business.
We restructure and create content using inverted pyramid architecture, explicit fact density, and FAQ coverage of conversational queries — making your pages easy for AI systems to extract, quote, and attribute confidently.
Comprehensive JSON-LD schema deployment (FAQPage, HowTo, Article, Service, Person, Organization), llms.txt implementation for LLM crawler access, SpeakableSpecification for voice and AI citation, and Bing Webmaster Tools configuration.
Monthly reporting tracks your AI citation frequency across platforms, brand mention velocity, prompt monitoring results, and the traffic attributable to AI-generated recommendations — not just traditional ranking data.
AI SEO does not replace traditional SEO services — it layers on top. We integrate AI optimisation with your existing SEO campaign so every piece of work supports both Google rankings and AI platform citations simultaneously.
Puneet Trehan
AI SEO Lead — Eoan Technologies
AI platforms evaluate expertise, experience, authority, and trustworthiness (E-E-A-T) when selecting sources to cite. One of the clearest E-E-A-T signals is a named, credentialed expert behind the content and strategy.
Puneet Trehan is the AI SEO Lead at Eoan Technologies, specialising in AI search optimisation for Melbourne businesses. With hands-on expertise across Google AI Overviews, ChatGPT SEO, Perplexity visibility, LLM SEO strategy, and entity-based authority building, Puneet leads every AI SEO engagement personally — ensuring your campaign is built on genuine expertise, not templated deliverables.
This named expert approach is itself an AI SEO strategy — because AI platforms are more likely to cite content associated with a clearly identified specialist than content produced by an anonymous agency.
Every Melbourne agency now lists "AI SEO" as a service. Very few have the platform-specific knowledge, measurement tools, or named expert authority to deliver it properly.
Optimising for ChatGPT requires different signals than Perplexity SEO or Google AI Overviews. We apply platform-specific strategies to each — not a generic "AI SEO" template applied equally to all five.
Most agencies track Google rankings and call it AI SEO. We track actual AI citations — prompt monitoring across ChatGPT, Perplexity, Gemini, and AI Overviews — and report on brand mentions in AI-generated responses monthly.
E-E-A-T requires a named specialist. AI platforms are more likely to cite content associated with an identified expert. Puneet Trehan personally leads every AI SEO engagement at Eoan Technologies.
We implement llms.txt to grant LLM crawlers structured access to your content, and manage Bing Webmaster Tools for Copilot visibility — two technical AI SEO signals most Melbourne agencies are not yet implementing.
Our AI SEO builds on the same technical SEO foundation that drives Google rankings. Every AI SEO action also strengthens your traditional search presence — nothing is wasted effort.
AI SEO is a new discipline — pricing should not be a mystery. Eoan Technologies charges AUD $25/hour with no lock-in contracts. You see exactly what is being done, what it costs, and what it delivers each month.
A structured five-stage engagement — from AI visibility audit to ongoing citation monitoring — designed to compound your AI search presence over time.
Transparent hourly pricing. No lock-in. Clear monthly deliverables and reporting. Start with a free AI visibility audit — no obligation.
We test your brand across ChatGPT, Perplexity, Gemini, Google AI Overviews, and Copilot — documenting citation frequency, entity recognition, and the specific gaps blocking your AI search presence.
Based on the audit, we build a platform-specific AI SEO roadmap — identifying entity gaps, content opportunities, technical requirements, and citation targets across all five AI platforms.
Schema deployment, llms.txt setup, SpeakableSpecification, Bing Webmaster Tools configuration, and entity consistency audit across your full digital footprint.
LLM-ready content creation and restructuring, entity building across 40+ platforms, brand citation campaigns, and digital PR to establish your brand's authority signals in the data sources AI models use.
Ongoing prompt monitoring across all AI platforms, AI Visibility Score tracking, citation frequency measurement, and monthly reporting connecting AI visibility to actual enquiries, leads, and revenue.
Most Melbourne businesses have no idea how visible — or invisible — they are in ChatGPT, Perplexity, Google AI Overviews, and Gemini. Our free AI SEO audit gives you a clear picture in 48 hours.
What your free audit covers:
No obligation. No sales pressure. Just an honest assessment of your AI search visibility and a clear roadmap to improve it. Delivered by Puneet Trehan, AI SEO Lead at Eoan Technologies.
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Questions Melbourne businesses ask before starting an AI SEO campaign with Eoan Technologies.
While you are reading this, your competitors may already be appearing in ChatGPT recommendations, Perplexity search results, and Google AI Overviews for your target queries. Find out exactly where you stand — and what it will take to get cited — with a free AI visibility audit from Eoan Technologies.
Puneet Trehan is the AI SEO Lead at Eoan Technologies, specialising in AI search optimisation for Melbourne businesses. With expertise across Google AI Overviews, ChatGPT optimisation, Perplexity visibility, and entity-based SEO, [he/she/they] helps businesses get cited and recommended by AI platforms through data-driven strategies and technical excellence.
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